Our Approach
We follow a proven three-step process to help your team cost-effectively build your brand and your sales.
Step 1
We help you properly POSITION your brand.
Step 2
We help you segment your markets and LOCATE your best prospects.
Step 3
We develop creative and impactful ideas that resonate and truly CONNECT with your best prospects.
Our Story
It all started with a love for hockey and a passion for business. As a marketing major at Georgia State University and a member of their intramural hockey team I met an Associated Press writer for Atlanta’s first hockey team, the Atlanta Flames, who also owned an advertising agency.
I received an internship with that Atlanta ad agency while completing my BBA in Marketing with an Advertising concentration and upon graduation was offered a full time job with their account services team.
And the rest is history!
Became one of the founding parters of WHM&G Advertising where we grew to a team of 25 full time professionals handling a wide range of national, regional and local consumer and business-to-business accounts from 1982 to 1997.
Sold WHM&G to Freebairn & Company in 1997 where I was Executive Vice President for three years.
Founder and owner of BullsEye Marketing Group since 2000.