CREATIVE IS KING! LONG LIVE THE KING!
But remember, creative concepts or ideas that don’t communicate effectively or aren’t consistent with your defined brand identity are a waste of your precious marketing $$$. Give us a call if you’d like to see your creative working smarter and harder to build your brand and grow your sales.
- Is it stopping and engaging your audiences?
- Is it resonating with your audiences needs and aspirations?
- Is it entertaining your audiences?
- Is it consistent with your brand’s visual and verbal identity?
- Is it making your audiences remember and prefer your brand?
Anyone can produce an ad or a brochure or a logo but are they thinking about how each of those elements reinforce your desired brand image and deliver your key messaging? BullsEye Group will help you properly position your brand and deliver your messages with impact and consistency, so every customer or prospect brand encounter reinforces your desired brand image. That’s how you maximize your brand ROI to get, and keep, more than your fair share of the business.
More Experience, More Capacity, More Value!
Atlantic Meeco and Sullivan Flotation Systems were both respected suppliers of floating dock systems and marinas for nearly 50 years. When they were purchased by the same private equity group, it created an opportunity to develop and introduce one bigger, stronger and more capable brand—Meeco Sullivan. We were given the charge to develop and introduce this new brand at the marina industry’s premier IMBC trade show in Florida. It started with development of a new corporate identity including the name, logo and tagline and full branding implementation that extended to all elements of their business-to-business sales and marketing support program. This included development of one cohesive ONE COMPANY, ONE MISSION–DELIVER THE BEST! campaign with Meeco Sullivan branded trade print ads, capabilities/sales literature, trade show exhibits, website, email marketing, public relations and branded apparel and promotional products for the sales team. To see more visit meecosullivan.com.
America’s #1 Muzzleloading Bullet
When you’re #1 everyone is gunning for you so you have to leverage this enviable position to make the market want to shoot the best! Boldly telling the market you’re #1 and more important, WHY you’re #1 is a marketer’s dream. We’re proud of how we’ve helped the PowerBelt Bullets brand continue to grow and maintain its #1 position over the last 15 years. We’ve provided brand planning, design and messaging support and creative development and production for print and digital ads, product catalogs, product packaging and trade shows. To see more visit powerbeltbullets.com.
Click on images below to view larger ads.
We’re very proud of the 25 year relationship we’ve had with AkzoNobel’s performance chemicals group that primarily includes work for their paper chemicals, bleaching chemicals and specialty chemicals groups. We’ve helped AkzoNobel market numerous product lines primarily in North America assisting their product marketing teams with brand planning and messaging strategies, media planning and print/digital ad creation, direct marketing, sales/product literature and videos, websites, trade shows and public relations. To see more visit akzonobel.com.